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The Easy Way to Get More Business with Blogs and Podcasts

How to reach a wider audience and build your brand with social media

Mind Map Handout with Links

PowerPoint Show

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What People Said about this Presentation

“You're the reason I started blogging back in June 2006! It was after I attended your presentation at WIC-SF that I decided to take the plunge. Thanks for the inspiration and the nudge!”

Nancy Friedman, Fritinancy blog

“You were a GREAT, funny, informative speaker. I tote your handout from the WIC meeting 3 years ago around with me all the time.”

Jean Lombard, The Jean Effect

Date/Time/Location:

Wednesday, May 24, 2006
5:30 - 6:00 Registration, informal networking and appetizer buffet
6:00 - 7:30 Program

Hotel Galleria
191 Sutter Street (Palm Room, 2nd floor)
San Francisco, CA 94104

Program Description

Everyone’s talking about podcasts and blogs. Do you know what they are and how you can use them to your advantage?

Blogs are one of the easiest ways to publish online. You don’t have to know anything about web design to use a blog to showcase your expertise and help build your brand cheaply and easily.

Since 2004, podcasting has allowed thousands of independent professionals to create their own “talk radio” shows to increase their credibility and sales success. You can, too-even if you never record your own show. All you need to get your name in front of the right prospects around the world is a computer, an internet connection, and a little time to listen. (That’s right—no iPod required.)

Even if you don’t think podcasts and blogs are for you, attend this session to learn the lingo so you can talk about them knowledgeably with clients, prospects and Gen Y.

You will learn:

  • What business blogs should be and who should use them
  • How to start blogging in 5 minutes (and when not to)
  • What podcasts are, how to use them and promote yourself to clients and prospects
  • How to find the conversations you want to join

Presented by

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About the Speaker

As co-founder of the Podcast Asylum, Author-izer Sallie Goetsch (rhymes with “sketch”) writes and speaks about podcasting from the listener's perspective. She uses podcasting to make connections and attract prospects from around the world and works tirelessly to cure the epidemic of podcastus ignoramus among business owners.

More Podcasting Presentations

With links, handouts, slides, and sometimes audio recordings.

Want Your Own Presentation?

All the Asylum’s podcasting ‘professors’ love to evangelize about podcasting. We offer reduced rates for non-profit groups, but travel expenses are a minimum requirement.