
Tuesday, February 14th, 2006
10 AM Pacific
Phone Conference
Why is “podcast” the Oxford American Dictionary’s Word of the Year for 2005? Podcasts are MP3 audio files your clients can subscribe to. They automatically download to your clients and make a great new tool for businesses large and small. Showcase your expertise, build your brand, and let prospects get to know you before they ever meet you. Reach targeted audiences in your niche and attract pre-qualified prospects. Finally, Here is a way to get your clients to listen to what you tell them! Sallie will show you:
Unbeknownst to me, Neville Hobson of For Immediate Release and Lee Hopkins of Better Communications Results gave me and this teleclass some terrific publicity on Monday. (I didn’t get a chance to listen to FIR 111 until Tuesday evening.)
After I heard that, I felt doubly compelled to edit the recording of the class carefully, so I spent hours last night removing the remarkable number of uhhs and ummms committed by Yours Truly. (I don’t do that while presenting, so I’m not sure why I do it on a conference call. Not enough rehearsing?) That trimming, and removing intrusive sounds from the conferencing system and long pauses, cut the hour-long teleclass into a 46-minute MP3 which I hope will be easier on the ears. (But I need to ask Jeremy Hague of Skylook why recorded calls come in at 24000 and not 41000 MHz.)

As co-founder of the Podcast Asylum, Author-izer Sallie Goetsch (rhymes with “sketch”) writes and speaks about podcasting from the listener's perspective. She uses podcasting to make connections and attract prospects from around the world and works tirelessly to cure the epidemic of podcastus ignoramus among business owners.
With links, handouts, slides, and sometimes audio recordings.
All the Asylum’s podcasting ‘professors’ love to evangelize about podcasting. We offer reduced rates for non-profit groups, but travel expenses are a minimum requirement.